The year is 2023, but talking about vaginal health still feels embarrassing, taboo and way confusing. We wanted to develop a purpose-driven campaign to help our audience feel clean, balanced and in control, while reinforcing Love Wellness as the trustworthy leader in addressing intimate health concerns, and highlight the efficacy of our products. It’s V Simple.

Responsibilities Concepting, art + design direction, pre-production, post-production, overseeing video editing, color correction, email, site and paid media design